It is this problem that OurPass is determined to solve. However, despite this progress, like most parts of the world, issues with checkout and needing to visit multiple eCommerce stores to make a purchase remains a challenge.Īccording to Shopify, 24% of people abandoned their shopping cart because the site required them to create an account while 18% of people abandoned their cart because of a long and complicated checkout process. The growth of fintech startups especially in the payments space has also facilitated the growth and acceptance of eCommerce in Africa. All you have to do is to sign up on OurPass once and you’ll never have to do that again.”Īs mobile and internet penetration has grown in Africa, more people are comfortable with the idea of shopping online. “OurPass is a mobile app that enables consumers to shop in one click thereby reducing abandoned carts and increasing sales for merchants.
